"We selected Art Weinstein because of his expertise in business psychographics. - there are very few people with his type of knowledge . Weinstein gave a superb presentation to our group""
– Ruth Lukaweski , Marketing Research and Intelligence Association of Canada
B2B Segmentation, Customer Value
New Book Announcement ! Superior Customer Value in the "Now" Economy (4th ed., 2018) Speed, Service, Selection, Sociability, Solutions
Learn how to analyze markets and provide superior value to customers from the professor who wrote the book on Market Segmentation and Customer Value!
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