Art Weinstein wrote the book on customer value and B2B market segmentation !

Qualitative, quantitative, syndicated, and CRM inputs are used to develop practical marketing information, insights, and ideas to solve today's Now Economy business challenges.

Does your company offer exceptional value?


>SUPERIOR CUSTOMER VALUE - Finding and Keeping Customers in the Now Economy, 4th Ed.





  

CUSTOMER VALUE / SEGMENTATION

We oversee project implementation from start to finish. This includes model building and working with the executive team, marketers, and prospects/customers.


Advice   Research   Training


Whether you need 1 hour, 1  day, 1 week, or 1 month of customized training, we will design powerful, results-oriented sessions delivered face-to-face or via the latest technology.


  Art Weinstein