Art Weinstein, Ph.D., is a marketing professor, author and strategic consultant on customer value, market definition and segmentation. Your organization will benefit from cost-effective, cutting-edge and practical customer-centric projects designed to enhance marketing performance.
* LEARN HOW TO ANALYZE MARKETS FROM THE PROFESSOR WHO WROTE THE BOOK ON CUSTOMER VALUE AND SEGMENTATION!
TRAINING Seminars, webinars, speeches, visioning sessions
RESEARCH Customer value (service, quality, image, price) audits,
segmentation analyses, market research studies
CONSULTING Customer profiles, target marketing, new product initiatives