Art Weinstein wrote the book on customer value and B2B market segmentation !

Qualitative, quantitative, syndicated, and CRM inputs are used to develop practical marketing information, insights, and ideas to solve today's Now Economy business challenges.

Does your company offer exceptional value?


​>SUPERIOR CUSTOMER VALUE - Finding and Keeping Customers in the Now Economy, 4th Ed.


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CUSTOMER VALUE / SEGMENTATION

We oversee project implementation from start to finish. This includes model building and working with the executive team, marketers, and prospects/customers.

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Advice   Research   Training

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Whether you need 1 hour, 1  day, 1 week, or 1 month of customized training, we will design powerful, results-oriented sessions delivered face-to-face or via the latest technology.

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  Art Weinstein