ART WEINSTEIN

B2B SEGMENTATION, CUSTOMER VALUE
 Customer Value and B2B Segmentation 

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Art Weinstein, Ph.D., is a marketing professor, author and strategic consultant on customer value, market definition and segmentation. Your organization will benefit from cost-effective, cutting-edge and practical customer-centric projects designed to enhance marketing performance. 


* LEARN HOW TO ANALYZE MARKETS FROM THE PROFESSOR WHO WROTE THE BOOK ON CUSTOMER VALUE  AND SEGMENTATION! 


TRAINING             Seminars, webinars, speeches, visioning sessions


RESEARCH          Customer value (service, quality, image, price) audits,
                            segmentation analyses, market research studies

CONSULTING       Customer profiles, target marketing, new product initiatives