We oversee project implementation from start to finish. This includes model building and working with the executive team, marketers, and prospects/customers.
Qualitative, quantitative, syndicated, and CRM inputs are used to develop practical marketing information, insights, and ideas to solve today's Now Economy business challenges.
Art Weinstein wrote the book on customer value and B2B market segmentation !
CUSTOMER VALUE / SEGMENTATION
Whether you need 1 hour, 1 day, 1 week, or 1 month of customized training, we will design powerful, results-oriented sessions delivered face-to-face or via the latest technology.
Does your company offer exceptional value?
>SUPERIOR CUSTOMER VALUE - Finding and Keeping Customers in the Now Economy, 4th Ed.
Art Weinstein, Ph.D.
13815 NW 20th St
Pembroke PInes, FL 33028 USA
Copyright Art Weinstein, 2020
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> Customer Value blog - 9,500 + views, see grey box on home page - read top posts, subscribe (FREE)
> Book Reviews - Journal of Marketing Analytics & Journal of Marketing Communications
> Latest Research - email me for these articles:
1. Houdini's Magical Marketing Strategies (Journal of Strategic Marketing)
2. Global Customer Satisfaction and Experience Management (Academy of Marketing Science)
"We selected Art Weinstein because of his expertise in B2B psychographics. There are very few people with this type of knowledge. Weinstein gave a superb presentation to our group!"
- Marketing Research & Intelligence Association of Canada
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