Whether you need 1 hour, 1 day, 1 week, or 1 month of customized training, we will design powerful, results-oriented sessions delivered face-to-face or via the latest technology.
We oversee project implementation from start to finish. This includes model building and working with the executive team, marketers, and prospects/customers.
Qualitative, quantitative, syndicated, and CRM inputs are used to develop practical marketing information, insights, and ideas to solve today's Now Economy business challenges.
CUSTOMER VALUE & SEGMENTATION
"What is value, how you create it, what drives loyalty - it's all here. A must-read to compete successfully in your market."
Dr. RJ Trasorras, Tampa Consulting Company
Art Weinstein wrote the books on customer value and B2B market segmentation !
"We selected Art Weinstein because of his expertise in B2B psychographics. There are very few people with this type of knowledge. Weinstein gave a superb presentation to our group!"
- Marketing Research & Intelligence Association of Canada
Are you (really) prepared for 2022?
Get the latest thinking on customer value and B2B segmentation.
Books, blog posts, articles, white papers, videos can be found here!
> Building Winning Business Models and Value Propositions
> Magical Marketing - Houdini's Formula for Entrepreneurial Success
> Customer Value in the Now Economy
> Global Customer Satisfaction and Experience Management
Recordings available upon request
Art Weinstein, Ph.D.
13815 NW 20th St
Pembroke PInes, FL 33028 USA
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