Articles - Most Read
B2B SEGMENTATION RESOURCES
"Rich in segmentation theory and case examples."
- Philip Kotler, Northwestern University
Art Weinstein, Ph.D.
13815 NW 20th St
Pembroke PInes, FL 33028 USA
Copyright Art Weinstein, 2022
All Rights Reserved
"We selected Art Weinstein because of his expertise in B2B psychographics. There are very few people with this type of knowledge. Weinstein gave a superb presentation to our group!"
- Marketing Research & Intelligence Association of Canada
Do you know how to compete in the Now Economy?
The latest thinking on customer value and B2B segmentation
Books, blog posts, articles, white papers, videos are found here!
Building Winning Business Models and Value Propositions
Customer Value in the Now Economy
Global Customer Satisfaction and Experience Management
Magical Marketing - Houdini's Formula for Entrepreneurial Success
KEYNOTE SPEECHES & WEBINARS