Segmentation-based marketing is the essence of sound strategy and value creation

"We selected Art Weinstein because of his expertise in B2B psychographics. There are very few people with this type of knowledge. Weinstein gave a superb presentation to our group!"

- Marketing Research & Intelligence Association of Canada

WHAT'S NEW?

Get the latest thinking on customer value and B2B segmentation

Books, blog posts, articles, white papers, videos can be found here!

TESTIMONIAL

Art Weinstein, Ph.D.

13815 NW 20th St

Pembroke PInes, FL 33028 USA

artweinstein9@gmail.com

954-309-0901

RESOURCES

Recent Presentations

> Magical Marketing - Houdini's Formula for Entrepreneurial Success (Nova Southeastern University/ Truist Foundation - 7/27/21)

> Customer Value in the Now Economy (Nova Southeastern University/Truist Foundation - 6/22/21)

> Global Customer Satisfaction and Experience Management (Academy of Marketing Science - 12/13/20)