Advice   Research   Training


Whether you need 1 hour, 1  day, 1 week, or 1 month of customized training, we will design powerful, results-oriented sessions delivered face-to-face or via digital technology

​

CUSTOMER VALUE & SEGMENTATION

  Art Weinstein

​​​

 


Qualitative, quantitative, syndicated, and CRM inputs are used to develop practical marketing information, insights, and ideas to solve today's Now Economy business challenges

We oversee project implementation from start to finish. This includes model building and working with the executive team, marketers, and prospects/customers.

​​​

Art Weinstein wrote the books on customer value and B2B market segmentation !​

"What is value, how you create it, what drives loyalty - it's all here. A must-read to compete successfully in your market."


Dr. RJ Trasorras, Tampa Consulting Company